But designer Kelly Rakowski is building a thriving online dating community for lesbian, queer-trans, and non-binary queer people where there are no photos involved at all. Thus the Personals Instagram account was born, with the idea of bringing the old-school personal ad format into the present day—and hopefully, helping people find each other using the power of the web. The submissions began to flood in, and Rakowski instituted a system where followers could submit their writing once a month.
Once upon a time, Craigslist was one of the biggest websites on the internet.
With Personals, she aims to create a welcoming space for anyone who is not well-served by mainstream dating communities — including gay dating apps, which tend to cater to cisgender men. Personal a recent Saturday night, Ms. Rakowski and her friends hosted a party in New York to celebrate personal successful campaign. The venue was a functioning wood shop in Crown Heights, gussied up in red Mylar streamers.
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